Entertainment

Hybrid Life Gets A Boost #AmexLife @AmexIndia #PowerfulBacking

Jaideep Khanduja
Jaideep Khanduja
1 min read

A new campaign from American Express comes with a new meaning of life. A new paradigm of life that we all have moved into silently and unknowingly. That has resulted in a new reality that there is an increasing overlap in life and business. Thus evolves a new term that is Hybrid Life. That, in turn, creates a necessity for American Express to launch its new 3600 brand marketing campaign in India.

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